01Nutrition with a defined purpose
Planned areas include joint, digestive, skin and coat, oral and senior nutrition, alongside functional treats. Product opportunities must meet consumer needs and have appropriate formulation and evidence support. No product efficacy or medical outcome is claimed here.
02The Symrise framework
A pet nutrition and product R&D cooperation framework has been signed with Symrise. It covers palatability, nutrition solutions, testing, ingredient and formulation support, quality technology and R&D training within agreed boundaries.
03Responsible development
The proposed development process will include formulation and specification review, stability, palatability, packaging and relevant testing. All external nutrition and product claims will require scientific-evidence and regulatory-applicability review. Intellectual property, formula use, data access, personnel support and fees remain subject to executed agreements. Animal welfare and research ethics will be incorporated into testing protocols.